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Dairy business enterprise scheme
National Rural Livelihood Mission
NRLM or National Rural Livelihood Mission is a scheme undertaken by Government of India through its Ministry of Rural Development. This scheme primarily deals with the poverty level of India especially rural India.it has been seen that even after trying out many welfare schemes the country had failed in reducing the poverty level. Thus, new planning’s and projects are taken up which deals specifically with poverty and its effects on the environment. The ides of this scheme is to promote self-employment of the poor by arranging them into teams so that they become efficient and contribute to the society. In 1999, Swarna Jayanti Grameen Swarojgar Yojana (SGSY) was launched. The NRLM is nothing but a remodeling of the same scheme with new and different techniques of implementation for better results. This modified project was inaugurated in 2011. It has a support of the World Bank which provides finance of 1 billion dollars. It is also the largest initiative taken till date to counteract poverty.
Mission, Principles & Values
The scheme believes that a lot of talent is hidden with the rural people. It is just that they do not get adequate means of promoting them. Thus, if they are helped in doing so, they would not only be able to promote their talents but also be able to earn reasonably and come out of their poverty. The leaders of this scheme sense that there is a great urge in the villagers to come out of poverty but they do not know how to. Hence, if they are properly guided, then they would also be able to cross the poverty line population.
The mission of this scheme corresponds to the establishments of judicious payment providing institutions where the rural people can work and earn a handsome living which would support them to come out of poverty line. Once they come out of the poverty line, their economic life and their general livelihood would change drastically.
The principle that guides this mission is not one but many. Most important of all is the urge of the poor people to come out of poverty. This inspires the government to undertake various projects to help them. Establishing institutions for them where they can work and show their capabilities to earn would help them a lot. Support, Care and Empowerment are the three pillars of this scheme. Access should be granted to materials, resources, work opportunities, market, finance should be available.
The nodal values which lead this project are as follows
- Including the poorest of the poor in this project.
- All developments should be made public in nature.
- Growth, execution and assessment of the institutions in all their executive ventures.
- Self –Sufficiency of the individuals as well as the communities.
Social Inclusion and Universal Social Mobilization
The implementation of such a policy with a remarkable high number of populations living below poverty level is a work of great labor. Under this scheme, it is the responsibility of the government to see that at least one member of each household in every village of this country is brought under this scheme. In fact, it would be best if that member is a woman or if more than one member per family gets involved in such self-help groups. This scheme adopts different strategies for bringing people from various household under their projects. It also lays special attention and brings in people from the scheduled tribes, scheduled castes, backward class, tribes, handicapped, isolated communities and such others. Using different types of statistical methods they project leaders tends to bring people from different backgrounds under this scheme to provide them help. Men, women and young people from different houses are brought under these self-help groups which understand their potentials and vocations and then segregate them into groups of work that they would be comfortable in doing. Through this process actually social inclusion occurs and no caste or creed is left out from this scheme. In fact, this scheme can be well said to be a class bridging scheme where people from all social strata come together to work and earn and thereby collectively contributes to the reduction of poverty level in the country.
The NRLM has a vision .This vision consists of the facts that every household in the village would work. They would be able to bank on diverse consumption. This would enable them to get rid of their various debts in the markets. It would also mean and correspond to a better livelihood than the one in which they lived under poverty level. After attaining self-sufficiency the people would be able to diversify their vocations and work as per their wishes. Thus this scheme has future plans in store for each and every family of the rural household. It would empower them in such a way that not only would they be able to get rid of their poverty but become well settled in their financial and economic conditions as well.
In villages the main occupation is farming and other related non farming activities. Hence, this programme basically focuses on the development of agriculture, sustainable animal husbandry, livestock maintenance, timber production and such activities which would be benefitting to the villagers. So, the village develops as well as the poverty issue is addressed in this two way process. It would not be wrong to say that this scheme also aims towards development of villages along with the villagers.
The basic objectives of the NRLM Livelihood promotion are:
- Mahila Kisan Sashaktikaran Pariyojana
- Organizational Structure and Advertising and Promotional Funding for Livelihoods of the people living in the villages.
- The villagers who work in these groups are also trained to perform their tasks with perfection. Hence, after gaining experience, if they would want to leave and practice somewhere else they would be experienced and sufficient enough to do so.
The skills of the people are developed and special training is given to them in a particular field (Say animal husbandry). These trainings help the individual to change jobs and look forward for a better earning. Placements in other farms and companies owned by the government are also provided by the scheme to the people.
- Self-employment is the primary aim of this whole scheme. Through Self-employment a person would be able to display his or her skills as well as earn sufficiently to support his/ her family.